NEW YORK (January 17, 2007) – French/West/Vaughan (FWV), one of the nation’s largest independent public relations, public affairs and brand communications agencies, has been retained by Michigan-based Kalamazoo Outdoor Gourmet to provide public relations support for its outdoor entertaining equipment and custom kitchen systems.
FWV will be responsible for regional and national media relations, product placement, trade show support and other dealer and specifier outreach programs.
Kalamazoo Outdoor Gourmet is the leading manufacturer and one-stop resource for creating the ultimate outdoor kitchen, offering a full line of professional grills, appliances, cabinetry and other outdoor entertaining equipment. Esteemed by grilling and culinary enthusiasts, celebrated chefs and industry veterans alike, the company’s collection of gas and gas/charcoal/wood hybrid grills set the standard for performance, quality and innovation.
FWV continues to expand its home practice, which now includes Ariston appliances of Italy, Valsan, Native Trails, Tulikivi, Comptoir de Famille and Alpine Log Homes.
About French/West/Vaughan
French/West/Vaughan is the Southeast’s largest independent public relations, public affairs and brand communications agency, and was named the Holmes’ Report 2004 National Consumer Agency of the Year. National and international clients represented by the agency include the Global Water Foundation, VF Corporation, Ford Motor Company, Wrangler, Nestea, Lily of France, Canada Post, Speedo, Diageo (Bulleit Bourbon), Pfizer and bioMérieux.
