Social Soup

Two things we never lack around FWV are thoughts and opinions. We invite you to dive in and see what we have to say about our industry — and the world.

French West Vaughan Articles – 04.25.2012

What I've Learned...

Jeff Kempf - Digital Marketing Specialist

If someone were to ask me what I've learned in my first 2 days at FWV, the first thing I'd tell them is to expect anything. As the newest apprentice (doesn't that sound so much nicer than intern?), ...

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Barrie Hancock Articles – 02.08.2008

Six Ways to Improve Your Spokesperson Skills

Chris Shigas - Vice President

Find the Right Message. If you could tell the world one thing about your company, what would it be? Whether you are making a new business pitch, delivering your elevator speech, holding a press co...

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Chris Shigas Articles – 02.05.2008

Brand Marketing - So, What's the Secret?

David Gwyn - President & Principal

I am constantly asked by associates, friends and even family, “What is the key to being a good brand marketing consultant?” My simple answer is: Traditional Planning, Culturally Relevant C...

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