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K4CONNECT SELECTS FRENCH/WEST/VAUGHAN TO LAUNCH SMART TECHNOLOGY FOR SENIOR COMMUNITIES

Raleigh, N.C. (Aug. 31, 2015) – French/West/Vaughan (FWV), one of the nation’s leading independently held public relations, advertising and digital marketing agencies, has been selected by growing technology integration company K4Connect to provide public relations support for its debut smart technology platform, K4Community. K4Community, designed specifically for senior living communities and their residents, transforms the […] Read more

Aug, 31, 2015

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YouTube Brand Channels: How to Keep Up

Often underutilized in comparison to other forms of social media, YouTube may now be a necessary platform for brands. An increasing number of companies have created YouTube channels for posting engaging consumer content. These forums often contain more than advertisements seen on TV; heavily-viewed pages include creative and entertaining videos that embody the brand personality […] Read more

Aug, 06, 2015

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Helping Leigh Steinberg Prepare the Next Generation of “Jerry Maguires”

FWV is privileged to represent sports agent, media personality, best-selling author and renowned speaker Leigh Steinberg. Known for record-setting athlete contracts, groundbreaking charitable works and his role in inspiring the film “Jerry Maguire,” Leigh’s ascent to the pinnacle of the sports world in the 80s and 90s heralded the era of the “super agent.” FWV […] Read more

Jul, 22, 2015

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FWV Construction Crisis Control – How to Plan for the Unexpected

It has been a tough year for the construction industry. In today’s New York Times, the article “Soaring Reminder of Danger” is critical of safety issues at a skyscraper under construction in South Korea. The article cites a perception of “speed and efficiency at the expense of safety.” While safety is a priority in the […] Read more

Jul, 15, 2015

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FWV Client, Asheville Savings Bank, Paves The Way For The Launch Of The New Blue Ridge Parkway Quarter

We all remember when the U.S. Mint introduced the 50 States Quarter Program in 1999. The anticipation of guessing how your home state would be depicted as a quarter, the everlasting hunt to collect all 50 states, and the willpower it took not to spend your precious collection at the vending machine. Fast forward to 2010, […] Read more

Jul, 13, 2015

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Why De’Andre Johnson Needs To Fire His Attorney Right Now

Attorneys should never — NEVER — be used as a public spokesman for celebrities or athletes when they are in the midst of a public relations crisis, and if anyone needed evidence to back up that thesis, the attorney for FSU quarterback De’Andre Johnson just ponied it up for all to see. But, let’s recap […] Read more

Jul, 07, 2015

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Paralyzed Veterans of America Selects French/West/Vaughan to Launch Endurance Racing Program

Raleigh, N.C. (June 30, 2015) – French/West/Vaughan (FWV), one of the nation’s leading independently held public relations, advertising and digital marketing agencies, has been selected by Paralyzed Veterans of America (Paralyzed Veterans) to provide marketing support for its new charity endurance racing program, Racing to Empower Veterans (REVolution). REVolution provides able-bodied athletes a unique opportunity […] Read more

Jun, 30, 2015

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French/West/Vaughan Chairman & CEO Named to PRWeek’s Global Power Book

Cannes, France (June 23, 2015) – PRWeek, the PR industry’s leading trade publication, yesterday unveiled its first Global Power Book, a listing of roughly 300 of the “brightest and most influential” PR leaders around the globe and French/West/Vaughan Chairman & CEO Rick French has been included on the 2015 list. The unveiling of the prestigious […] Read more

Jun, 23, 2015

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Concord Hospitality Enterprises Company Selects French/West/Vaughan as Public Relations and Creative Services Agency

RALEIGH, N.C. (June 16, 2015) – French/West/Vaughan (FWV), one of the nation’s leading independently held public relations, advertising and digital marketing agencies, has been selected by Concord Hospitality Enterprises Company as public relations and creative services agency of record following a competitive review. An award-winning hotel development, ownership and management company, Concord Hospitality has devoted […] Read more

Jun, 16, 2015

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Greater Raleigh Convention and Visitors Bureau Selects French/West/Vaughan as Creative and Media Services Agency

RALEIGH, N.C. (June 4, 2015) – French/West/Vaughan (FWV), one of the nation’s leading independently held public relations, advertising and digital marketing agencies, has been selected by the Greater Raleigh Convention and Visitors Bureau (GRCVB) as its creative services agency of record following an 18-agency competitive review. GRCVB is the official and accredited destination marketing organization […] Read more

Jun, 04, 2015

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